Sometimes clients only need a digital outreach. They have email addresses but no formal street address to mail a tangible card. We have a unique Gift Card Redemption platform where we send large volume email outreaches that have an e_Gift Card included for the recipient. Could be for a Birthday or Thank You. Our client will pay for the Campaign Creation and send but only for a small number of the actual Gift Cards so we can redeem the code when the recipient wants to do that. That is when the client pays. Some Gift Cards are redeemed immediately. Some are redeemed over twelve months. This platform means our client is not out of pocket for Gift Cards that will never be redeemed. Genius.